We Started With One Question

Back in 2018, a small group of us sat around a kitchen table in Hobart and asked ourselves why money planning felt so distant and complicated for regular people.

We'd all worked in traditional finance before. And honestly? The gap between what people needed and what they were getting bothered us more than we let on at the time.

So we built panorixevla to change that conversation.

Financial planning workspace in Hobart office

The Story Behind panorixevla

Our founder, Marcus, spent twelve years advising high net worth clients in Sydney. Good work. Great people. But something nagged at him. The majority of Australians couldn't access that level of financial guidance because they didn't have a million-dollar portfolio.

When he moved to Tasmania in 2017, he met Elise, who'd been teaching economics at the university level and running free budgeting workshops on weekends. She saw the same problem from a different angle. People wanted to understand money. They just needed someone to explain it in plain terms.

They started panorixevla in early 2019 with a simple premise: financial education shouldn't require a finance degree to understand. We began with weekend workshops in Hobart community centres. Twenty people showed up to the first one. Then forty. Then we ran out of seats.

By mid 2020, we'd shifted our entire model online. Not because of any grand strategy, but because people from Cairns and Perth kept emailing asking if we could bring the workshops to them. The digital format let us reach more people, but we never lost that kitchen table feeling. Every course we create still goes through the same test: would this make sense to someone who's never taken a finance class?

Today, we work with people across Australia who want to set meaningful financial goals without drowning in jargon. Some are saving their first five thousand dollars. Others are planning retirement strategies. The numbers vary, but the need for clear, honest guidance stays constant.

What Guides Our Work

Clarity Over Complexity

Finance has enough complicated bits already. We break down concepts into language that makes sense the first time you read it. No fluff. No pretending something simple is complicated to sound impressive.

Real Scenarios

Our courses use actual situations we've encountered over the years. You won't find theoretical cases about people who don't exist. Every example comes from real conversations with real people navigating real financial decisions.

Honest Limitations

We tell you what we can help with and what sits outside our scope. If you need specialized tax advice or complex investment strategies, we'll point you toward professionals who focus on those areas. We're not everything to everyone, and that's okay.

The People Behind panorixevla

We're a small team. That's intentional. It keeps us close to the work and lets us stay involved in course development and student support.

Marcus Thornhill, Co-Founder at panorixevla

Marcus Thornhill

Co-Founder

Former wealth advisor who got tired of finance feeling inaccessible. Now spends his time making sure our courses actually answer the questions people are asking. Based in Hobart. Drinks too much coffee.

Elise Cartwright, Co-Founder at panorixevla

Elise Cartwright

Co-Founder

Economics lecturer turned financial educator. Believes strongly that anyone can understand money concepts if you explain them properly. Handles course design and makes sure we're not getting too technical. Originally from Melbourne.

How We Build Our Courses

Course planning session with financial educators
Workshop materials being reviewed for clarity
Online learning platform interface development
Student feedback review meeting
1

Listen First

We start by talking to people about what confuses them. Not what we think should confuse them. What actually does. Those conversations shape every module we create.

2

Strip Out Jargon

First drafts of our content tend to be too technical. We go through multiple rounds where we replace industry terms with everyday language. If we can't explain it simply, we rework it.

3

Test With Real People

Before any course goes live, we run it past folks who aren't finance professionals. If they get stuck or confused, we know exactly where to improve. Their feedback is worth more than any internal review.

4

Keep Updating

Our courses aren't static. When tax laws change or new financial products emerge, we update the content. When students ask great questions, we add those answers to future versions. It's ongoing work.

Ready to Start Your Financial Planning Journey?

Our next comprehensive program begins in September 2025. Spots are limited to keep the learning experience personal and interactive.

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